AI Insights · Timothy · July 2022
Top 5 Casual Games on Android in Italy: Q2 2022 Performance
An overview of the performance of the top 5 casual games on Android in Italy during Q2 2022, highlighting trends in downloads, revenue, and active users.
During the second quarter of 2022, the top 5 casual games on Android in Italy displayed varying trends in downloads, revenue, and active users. Data from Sensor Tower provides insights into the performance of these games, showcasing their popularity and financial success.
Subway Surfers from SYBO Games showed a notable increase in weekly revenue, peaking at approximately $2.4K in late May. Weekly downloads were consistently high, reaching around 30K in several weeks, while active users saw a significant rise from around 513K at the start of the quarter to over 1.1M in early June.
Hay Day by Supercell experienced a decline in both downloads and active users throughout the quarter. Weekly downloads dropped from about 64.6K at the end of March to just 5.6K by the end of June. Similarly, weekly active users decreased from 1.2M to approximately 334K. Revenue also saw a downward trend, falling from $70.6K to around $23.8K.
Blockudoku®: Block Puzzle Game by Easybrain maintained relatively stable weekly downloads, hovering around 21K to 23K, with a slight dip towards the end of the quarter. Active users ranged from about 303K to 256K. Revenue remained low but steady, peaking at $59 in late March and fluctuating around $27 to $37 in the following weeks.
Sonic Forces: PvP Battle Race from SEGA saw a peak in weekly downloads at approximately 39.7K in late April, followed by a gradual decline to about 11.2K by the end of June. Active users increased from around 55.8K to over 157K in late April, then declined to approximately 109K by the end of the quarter. Revenue showed a steady increase, peaking at around $1.4K in late May.
Fishdom by Playrix demonstrated a consistent performance in weekly revenue, averaging around $70K, with slight fluctuations. Downloads peaked at about 29K in early May, while active users remained relatively stable, ranging from 190K to 248K throughout the quarter.
These insights highlight the dynamic nature of the casual gaming market in Italy. For more detailed analytics and insights, visit Sensor Tower.